Another Italian excellence has chosen Istituto Secoli to train the talents of the future. The prestigious and historic Maison Loro Piana joins the training project that the equally historic Milanese school has developed in Novara to create a unique training centre totally dedicated to the training of prototypists.
Istituto Secoli is an ambassador of tradition, quality and innovation: in its Novara headquarters it has been working since 2022 in partnership with seven of the most prestigious brands in the fashion and luxury system, now joined by Loro Piana. This location has become an iconic place where institutions, companies and schools cooperate with a synergic spirit and share their expertise in favour of young talents to support the generational change of one of the most strategic and complex professional figures to be trained in the clothing industry.
"We welcome one of the most prestigious brands on the international fashion scene and an icon of Made in Italy. Our stories are intertwined to embrace quality, tradition, craftsmanship and innovation: Loro Piana, the leading luxury Maison in the processing of cashmere, vicuña and extra-fine wools, allows us to further enrich the course contents with methods and skills related to the product specificity and heritage of this magnificent brand. The concept of luxury in fashion," says Matteo Secoli, President of Istituto Secoli, '"has become discreet, no longer characterised by recognisable symbols, but by the aesthetic and intrinsic qualities of the garment. It is a luxury that focuses on fine materials, high-quality manufacturing, the craftsmanship of a product and its ability to last. In order to be able to meet these expectations, companies need to work with increasingly well-prepared and competent professional figures, and Loro Piana's decision to enter into partnership in the training project that we have developed in Novara confirms to us how strategic our vision of working in synergy with the brands of the district is for the future of the sector."
